Product Commercial Pack

How a Product Commercial Pack gets made

A preview of the intake-to-export workflow. No account required to explore.

This is a preview of the intake workflow. No rendering is live. No account is required.

Stage 1

Product intake

Everything the commercial pipeline needs in one structured input. The intake is completed by the operator before any script or render path is activated.

Product name
Vanta Shield
Product category
Consumer hardware — personal safety
Product URL
vantashield.co (reference only)
Target buyer
Solo travelers and commuters who want passive personal safety
Key problem solved
Personal safety alerts without having to think about it
Top 3 features
  • Passive motion sensing
  • One-tap emergency alert
  • 72-hour battery
Proof points
  • 92% of beta participants reported feeling safer within the first week of use
  • Alert dispatched in under 3 seconds in controlled testing
Approved claims
  • Sends alert in under 3 seconds
  • Works offline
  • 72-hour battery verified in testing
Prohibited claims
  • Guaranteed to prevent harm
  • Law enforcement integration
  • Medical-grade accuracy
CTA
Get Vanta Shield — ships in 2 weeks
Brand tone
Calm, confident, trusted — not alarmist
Commercial format
15 seconds
Platforms
LinkedIn YouTube X Landing page Sales email
Visual assets
Product photo Product screenshot Lifestyle image
Operator-supplied. Not embedded in this preview.

This example intake is illustrative. Your intake is completed in the operator workspace before any script or render is activated.

Stage 2

Commercial mode

Five commercial formats. The operator selects one mode at intake. Each mode produces a 15s or 30s MP4 export packet reviewed and approved before download.

Mode 1

Founder talking-head commercial

Founder on camera or as avatar representation. First-person narrative. Talking-head + product B-roll scene plan.

15s or 30s MP4
Mode 2

Product demo commercial

Product is the hero. Third-person narrator. No founder face required. Screenshots, screen recording, and B-roll with animated overlays.

15s or 30s MP4
Mode 3

UGC creator-style commercial

Creator persona. Hook-first structure. Handheld-style scene plan.

15s or 30s MP4

AI creator profile — creative viewpoint, not a real customer

Mode 4

Avatar commercial

AI avatar presenter. Structured presenter narrative. Avatar + product visual scene plan.

15s or 30s MP4

AI avatar — not a real person

Mode 5

Short-form social ad

Any of the four modes adapted to 9:16 vertical or 1:1 square. Caption overlay auto-generated. Export only — no platform API connection in MVP1.

15s MP4 · 9:16 or 1:1

Stage 3

Voice, avatar & audio

The operator selects voice style, avatar path, music style, and sound effects at intake. All selections feed the render request. No audio or video is played during this preview.

Voice

Default TTS

Provider-agnostic text-to-speech. Select tone style for the commercial.

Warm Authoritative Casual

No specific provider named. Provider is Klariven-managed and swappable.

Custom voice profile

Your voice, trained from a recorded consent sample.

Not live today · Requires production backbone

No voice is synthesized during this preview. Voice synthesis requires the production backbone, which is not live today.

Avatar

No avatar

Founder on camera, product B-roll, or screen recording. Operator-supplied footage.

Stock avatar

AI-generated presenter from the Klariven avatar library. Always labeled as AI.

AI avatar — not a real person

Custom avatar creation is future scope. Not available in MVP1.

Not live today · Requires production backbone

No avatar is rendered during this preview. Avatar rendering requires the production backbone, which is not live today.

Background music

Upbeat-product

Energetic, forward-moving — product reveal

Calm-demo

Measured, confident — walkthrough feel

Cinematic-reveal

Dramatic build — launch moment

Corporate-professional

Clean, polished — B2B

Creator-casual

Lo-fi warmth — UGC feel

None

Score-free commercial

Sound effects

Soft reveal

Gentle product reveal sound

Click transition

Clean UI click between cuts

None

No sound effects

No music or sound is played during this preview. Audio selection and mixing require the production backbone, which is not live today. All music is royalty-safe at the provider level.

Stage 4

Platform output rails

Every export packet includes platform-specific cutdowns and copy for each selected rail. Klariven does not post to any platform. Distribution is always operator-controlled.

LinkedIn
15s or 30s MP4 · 16:9
  • Post copy
  • Hook variants
YouTube
15s or 30s MP4 · 16:9
  • Description
  • Tags
X
15s MP4 · 9:16 or 1:1
  • Sharp post
  • Launch thread
  • Build-in-public update
  • Quote-post angle
  • Reply bank
  • Demo caption

X rail outputs are copy-ready and export-ready only. No X API, OAuth, scheduling, or account connection in MVP1. Operator posts manually.

Landing page
MP4 embed
  • Headline
  • Subheading
  • CTA copy
Sales email
Text + script excerpt
  • Script excerpt
  • CTA line
Launch page
MP4 embed
  • Launch headline
  • Lede
  • CTA button copy
Partner / influencer outreach
Shareable MP4
  • Talking points
  • Usage guidance

All platform outputs are included in the export packet. Klariven does not post to any platform. Distribution is always operator-controlled. No auto-publishing in MVP1. No social account connection in MVP1.

Stage 5

Export packet

What the operator receives after both approval gates are passed. The export packet is not published by Klariven.

Export packet — what you receive after operator approval
  • MP4 video — 15s or 30s · 1080p minimum · watermark included · operator-approved
  • Approved script — full text · mode ref · voice profile ref
  • Captions / SRT file — embedded option available
  • Scene plan — structured document · product placement map
  • Platform cutdowns
    • LinkedIn — post copy + hook variants
    • YouTube — description + tags
    • X — sharp post, launch thread, build-in-public update, quote-post angle, reply bank, demo caption
    • Landing page — headline, subheading, CTA copy
    • Sales email — script excerpt, CTA line
    • Launch page — launch headline, lede, CTA button copy
    • Partner / influencer outreach — talking points, usage guidance
  • Signed provenance manifest — intake ref · approval log · render provider ref (anonymized)
  • Claim-safety checklist — all approved claims verified against intake
  • Consent refs — voice consent · testimonial permissions
  • Music & sound license refs — royalty-safe verification per provider

Export packet is not published by Klariven. It is operator-reviewed, approved, and distributed manually. Rendering is not live today. This preview shows the output shape only.